(901) 922-5526•387 Perkins Ext. Memphis, TN 38117• BOOKSTORE HOURS: Mon–Sat: 9AM–8PM, Sun: 10AM–5PM
Activate Your Greatness (Hardcover)
Alex Toussaint, the Peloton star who counts everyone from Roger Federer and the Golden State Warriors to the Today Show’s Carson Daly as fans, hops off the bike and gives readers the inspiration and motivation they need to activate their greatness in every aspect of their lives.
Alex Toussaint is known for his grueling workouts where he promises “to kick your ass” – yet thousands keep coming back for more. Why? Because he might be the most motivational teacher out there right now. His mantra is “Feel Good, Look Good, Do Better.” He expects more from you, and from himself. Yet so much of what he talks about is NOT about the bike.
Alex’s enthusiasm for life is infectious –“You woke up today!” “Breathe in confidence, exhale doubt.” Because Alex knows what it is like to be overlooked and undervalued, to be the underdog. He knows what it’s like to not expect the best from yourself. The child of Haitian immigrants who sacrificed so much to give him an education, he knows what it is like to be one of the few Black kids growing up in East Hampton. After a turbulent adolescence that saw him being sent to military school, Toussaint dropped out of college and was mopping floors at a gym. A few years later, he's one of the most iconic cycling instructors on Peloton, helping thousands of users along their fitness journeys through his inspirational workouts.
Finally, Alex gets off the bike to help readers activate their own greatness in every aspect of their lives. Part self-help, part memoir, Activate Your Greatness details Toussaint’s mental and physical practices, on and off the bike, that have influenced his daily habits, fueled his motivation, and that have ultimately contributed to his astronomical success and shows readers how they can do the same.
About the Author
Alex Toussaint is a Senior Peloton Instructor and both a Puma and Hyperice athlete. A hybrid of high-performance athlete and motivational coach, Toussaint is a titan within the fitness community and is widely respected for his authenticity and positivity. He thrives at the intersection of fitness, tech, music, sports, fashion, entertainment, and community. In 2020, he founded the Do Better Foundation whose mission is to promote and provide a broader access to wellness services and resources.
“As a master motivator, Alex Toussaint has inspired millions of people to reach new heights—not just on their Peloton bikes, but in every part of their lives. In this moving memoir, he reveals how he learned to face pain and keep on climbing. It should come with a warning: this book may fire you up to do better and feel better.”
–Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again, and host of the podcast Re:Thinking
"If I'm honest, I really needed to hear Alex Toussaint's story. I needed his encouragement. I needed his inspiration. I needed the life lessons he's learned and I'm trying to learn myself. And what else can you be but honest after reading Activate Your Greatness from cover to cover in one day?"
–Angela Duckworth, New York Times bestselling author of Grit: The Power of Passion and Perseverance
“For everyone who realizes that in order to look good on the outside, you have to feel good on the inside, Alex Toussaint’s Activate Your Greatness is a blueprint for building a stronger you in every way. It’s truly a great read.”
–Dr. Mark Hyman, #1 New York Times bestselling author of Young Forever
“So many of us are raised to believe we are not strong enough, either mentally or physically. Alex Toussaint’s Activate Your Greatness shows us that everyone, and I mean everyone, can rise to their full potential. Read it. Live it. And then, when you reach the top, help others up too.”
–Reshma Saujani, New York Times bestselling author of Brave, Not Perfect: How Celebrating Imperfection Helps You Live Your Best, Most Joyful Life
“Activate Your Greatness boasts key leadership lessons for so many of us struggling to balance the personal and professional, the constant code-switching among family and work and everyone in between, and to somehow establish boundaries within.”
"Told with humility and gratitude, Toussaint's mix of memoir and self-help is sure to inspire a wide range of readers."
―Booklist, Starred Review